With the popularization of the environmental movement, the fashion industry has also picked up this trend. Every year more and more clothing production organizations appear, positioning themselves as “green”, “eco-friendly”, “zero waste” brands. But few people really deeply understand how environmentally friendly each of them is, and what components of the product life cycle allow them to claim such credentials. This article will look at various practices of brands in Russia and abroad that position themselves as environmentally responsible.
Никитина Е.В. (науч. рук. Данилюк М.А.) Economic and environmental component of "green" practices used in clothing production // Сборник тезисов докладов конгресса молодых ученых. Электронное издание. – СПб: Университет ИТМО, [2024]. URL: https://kmu.itmo.ru/digests/article/13460